Last summer Boy Fun tried moving their affiliate programs to NATS. The new XXXRewards program was well into its transition with affiliates when an announcement was made that they were backing away from NATS and returning to their old system. To make things worse, this took place at the same time everyone was running around trying to get compliant under the new 2257 regulations.
Needles to say, the entire thing turned into one big cluster fuck. I got so frustrated with the confusion and lack of communication that I finally quit promoting them. Based on the posts made in some of the webmaster forums, others were equally frustrated.
Fast forward eight months and I get an Email announcing the launch of XXXRewards. The announcement reads like this is a new thing - no mention of their previous attempt. I guess maybe they think people have short memories, or maybe they don’t want to remind anyone of the mess they put webmasters through last summer.
In any case, the new program offers a 60% payout on all new and recurring sales, which is an increase from the 50/50 structure they had been at. They have also added a webmaster referral system where you earn 10% of new and recurring sales for each new affiliate webmaster you send them.
XXXRewards now offers a bonus program. Affiliates that send 100 or more new joins during any given pay period (1 month) will receive an extra $5 per join bonus with no limit.
Other enhancements include, campaign tracking, more payment options for consumers, cascading billing, and an expanded assortment of promotional tools.
I did test their webmaster support service over the weekend, and I’m pleased to report they were prompt with a reply. By all accounts it looks like they have their act together this time.
Boy Fun has been around for many years and boasts one of the largest twink collections in the business. A large portion of their collection is exclusive, making Boy Fun an attractive site to promote. While I’m disappointed they did not step up and apologise for what they put webmasters through last summer, I’ve decided to give XXXRewards.com another try.
Existing affiliates should login to the new system and check their contact information. Mine was all messed up, but that’s common in a transition like this.