My Gay Cash has been busy lately cranking out new promotional tools. The sponsor reports these new tools were developed based on feedback they received from their affiliate webmasters. With the new tools in place, My Gay Cash has put the final touch on things by giving the site a much needed makeover. My Gay Cash has done a complete redesign, inside and out, and it’s a huge improvement.

Recently developed promotional tools include:

• Hosted Blogs and RSS feeds offered by site, categories or models
• Hosted Blogs offered with or without link trades
• Links to 3 different pages on the site tours
• New banners randomized
• Hosted Embed flash video previews in 2 different formats

Other tools offered are site thumbs and logos, free hosted video and photo galleries, site descriptions, and free photo and video content.

My Gay Cash provides webmasters with a suit of 5 sites to promote, and one more launching soon. All have a specific niche and all have exclusive content:

For more information, visit My Gay Cash

I was all geared up to write a piece about the leakiest tour I’d ever seen. Then I decided to first practice what I preach, and dropped them a short note explaining why I could not justify sending my traffic to their site.

The next day I received a reply from Male Perfection letting me know they had gone through the tour and removed all leaks but one. The remaining leak is a link to their other site, and the sponsor is working with CCbill to resolve that with a cookie.

Here are a couple of snips from their reply…

“I had to look up “leaky tours” and spent a great deal of time researching all of the ways that sites leak.”

“You opened our eyes how outward links were not only hurting our affiliates, but our web site as a whole.”

I’ve said it before, and I’ll say it again. Webmasters need to tell sponsors they won’t promote their sites if leaks are in the tours. For some it only takes one message from a webmaster to get things changed. Others need to hear it from many different webmasters before they finally realize just how much the leaks are impacting their affiliate recruitment efforts.

Leaks are not tolerated by mainstream affiliate marketers, so why should it be any different with adult site promoters?

That’s 91 in dog years!

Founded in 1995, the Badpuppy website, which has become a household name for web surfers searching for some of the best in gay adult entertainment, turned 13 on Saturday May 17th.

“Badpuppy turning 13 is just so hard to believe,” says Badpuppy President/CEO Bill Pinyon. “The longevity and success we’ve enjoyed I contribute to my life partner Steven Wojcik and the incredible staff we have, whereas a good number of them have been with us for 12 years or longer,” Pinyon added.

Started as a hobby, Badpuppy has grown into a huge high tech network, recognized as one of the best and most trusted in the industry. If you ever have the opportunity to hang out with the Badpuppy gang you’ll quickly realize they are like one big happy family, all dedicated to delivering the very best for their customers and affiliates.

Marketing & Advertising Manager Lisa Turner cannot believe the growth, in company staff, the website, and their entire network. “It’s to the point I cannot even begin to describe to a visiting business associate our network and computer room,” Lisa commented.

Badpuppy continues to offer a huge amount of diverse content. There is something for everyone at the veteran gay porn mega site. With multiple content updates every day, and 24/7 customer support, its no wonder why this old dog stands out from all of the rest.

Both Pinyon and Turner hint that bigger things are on the way for Badpuppy. All they would say is, “There is an island of opportunity in the near future and we’ll be sharing that with you very, very soon.” Stay tuned!

Happy Birthday Badpuppy, and congratulations to the Puppy’s family that make it all happen.

Gay Gravy has announced they will be paying $150 for every signup, on May 25, to their new all exclusive High Definition Twinks Take It Big web site. The sponsor says the new site’s tour was done over and over again till it was finally tweaked to their specs. What ever that means.

Gay Gravy has added 180 free hosted galleries for promoting their new Twinks Take It Big site, but once you filter out all the duplicates its more like 8 different scenes.

A lot of sponsors these days are sending to their affiliate webmasters sample photos and/or videos of their latest update, along with a paragraph or two about the shoot! While I do not and never will claim to be a great writer, I can’t help but notice the misuse of exclamation points in a lot of write ups I receive!

Two of the worst abusers of this are from competing British boy sits Blake Mason and Englishlads! Perhaps the English don’t know about other punctuation options…I don’t know! That - combined with an abundance of dot dot dots…and dashes - that could often be replaced by a comma - or new sentence…and I have to wonder if some of these guys ever completed high school!

I guess I shouldn’t complain - at least I’m getting something to work with…and they make it easier for me to rewrite the text…so it’s not the same as every other webmaster’s blog post - an important SEO consideration…you know!

There…I said it! I feel so much better now!

I was checking some things the other day and noticed my CCBill link to Boy Crash is now redirecting to the sponsor’s self serving blog. A little more research revealed Boy Crash has been pulled from the Boy Dollars suite of sites. Interestingly enough they still have banners up for the site, but the linking code has been removed for them. I’m not saying with absolute confidence the banners were left up to trick webmasters into thinking the site was still active, but it certainly crossed my mind.

I signed up with Boy Dollars back on January 4, 2007. While my Email archives do not go back that far, I see nothing from them about this as far back as August of 2007. I don’t know when the site was pulled, and I can’t say for sure they didn’t try to notify me of it, but its moot as far as I’m concerned. Redirecting a CCBill link to something other than one of their active sites speaks volumes, in my opinion. Other sponsor programs redirect to another one of their sites…Pride Bucks and Badpuppy are two I can think of as I’m write this.

My Email to Boy Crash concerning this was sent back on the 9th. As of this writing it has gone unanswered. I sent an Email to CCBill last night, and it too has received no reply. Perhaps they are trying to contact the sponsor, with about as much success as I’ve had. I’m not sure.

I won’t publish the referral link, but you can replicate it by tacking the following on to the end of another one of their links…

&HTML=http://www.boycrash.com

For me, this means I’ll have to keep an eye on this sponsor, and I don’t have time for that. There are so many sponsors out there that don’t play games with their webmasters, so why should I stay in bed with one that does?

I doubt there are many in the gay adult biz that haven’t heard of Cocky Boys. With their recent barrage of press releases, this one year old gay porn site seemingly came out of nowhere. Some may snicker a little at his overly hyped, egotistical packaging, but self described Southern California “hipster” Kyle Majors knows exactly what he’s doing, or perhaps he was smart enough to hire someone that does.

The Cocky Boys press releases are skillfully designed to target those working in the gay adult entertainment industry, and its consumers. They are well crafted, interesting reads that deliver a powerful, all be it hyped, marketing message.

This is the work of a man with a plan, a marketing plan, something most sponsor programs don’t really have. A complete marketing plan includes a public relations (PR) strategy. While some understand this, most are clueless when it comes too properly, and effectively, execute one.

If I have to read one more press release where every quote starts off saying how “excited” someone is I think I’m going to BARF! Ninety percent of the press releases coming out of this industry are pure garbage. They are unprofessionally written blatant attempts at creating news when none exists, or delivering news that is guaranteed to put you to sleep.

While I’m not a big fan of hype, I do appreciate those that can pull it off, and Cocky Boys does just that, largely by justifying it. In talking about some recent award nominations for a few of his exclusive models, Kyle Majors said this…

“Of course they are,” said Cocky Boys head Kyle Majors. “They are all among the best, most attractive, and talented performers out there. I’m not surprised that both Freshmen Magazine and The Grabby Awards are recognizing their talents.” Kyle was quick to point out, “And all of them shoot online content only for CockyBoys.com baby.”

Here is another quote, from the same press release…

“When we first started, we put everything into finding people that would maintain our reputation,” said Kyle Majors. “Performers are treated exceptionally well, clips are better produced, and the scenes offer cockiness, spontaneity, and the true animal energy of hot guys in action.”

Acknowledging your need for a good PR strategy is the easy part. It’s another thing entirely to actually do it, and do it well. Take notes folks…this guy has it nailed, and its going to pay off…on both sides of the fence!

IntenseCash has announced they now have $1.00 trials for all sites, paying $30 PPS. They have also just completed a total upgrade of their aging Ass Lick Boys web site. The make over of Ass Lick Boys includes a totally new look, and they have switched out all the old photos and videos for new exclusive content. IntenseCash has also added a few Free Hosted Photo galleries to promote the all new Ass Lick Boys.

Ass Lick Boys Sample Gallery 1
Ass Lick Boys Sample Gallery 2
Ass Lick Boys Sample Gallery 3

To celebrate the launch of Hunk Exclusives, their first all exclusive gay porn web site, Hunk Money is handing out $100 bonuses to webmasters that make 10 sales, at any of their sites, during a one week period in May. For the next 4 weeks, any webmaster making 10 sales within one of the week-long pay periods will pick up the bonus cash. This means webmasters have the opportunity to pick up an extra $400, if they hit the 10 sales mark each week.

Banners, photo ads, affiliate photo and video downloadable content, hosted flash videos and embeddable flash videos are already on-line for the 21 other Hunk Money gay porn web sites. They have also started updating their RSS feeds and hosted blogs with Hunk Exclusives promotions. The sponsor promises they’ll have FHGs and other marketing materials available for the new Hunk Exclusives site soon.